Articles on sales, marketing, product management, and more

How to Land Your Dream Job Without a Resume (The Persistence Principle)

July 8, 2022

I despise resumes. Resumes don't spotlight our potential; they highlight our past. Resumes haven't always been that way.

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One Emotion that Increases Non-Profit Donations - A Marketing Secret!

June 23, 2022

This week on the #Loyalty Loop, we're taking a journey back to the 1920s to uncover the psychological marketing campaign that saved millions of lives using an unexpected emotion.

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3 Simple Ways to Find Great, Innovative, Ideas for Your Business

June 9, 2022

On this week's #LoyaltyLoop, I'll show you how one company stepped way outside its comfort zone and generated $20 MM in revenue.

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