Articles on sales, marketing, product management, and more

3 Simple Ways to Find Great, Innovative, Ideas for Your Business

June 9, 2022

On this week's #LoyaltyLoop, I'll show you how one company stepped way outside its comfort zone and generated $20 MM in revenue.

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3 Chatbot Marketing strategies You Can Use to Build Better Prospect Relationships and Insight

May 20, 2022

We're heading to Las Vegas to chat with the world's oldest chatbot. We'll uncover the three chatbot marketing strategies you can use to build better prospect relationships and gather deep buyer insights.

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3 Ingredients to Make Your Boring B2B Videos More Memorable - A Case Study

May 16, 2022

I decided to watch hundreds of McGuire's videos to try and understand precisely why they're so memorable. Sure, they use humor. But I also uncovered three key components that make the humor work. SECRET CODE: Humor Effect

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