The Loyalty Loop

Does Advertising Really Work? How one company saved $100 MM dollars on keyword ads! (Part Two)

Those keyword ads you're buying on Google aren't as effective as you think.

I'm sure your marketing team believes those ads are killing it. After all, you'll see a positive R.O.I. right there on the Google Ads dashboard.

But what if the customers and clients that clicked those ads were going to buy from you anyway?

A few years ago, one company accidentally turned off ALL their Google Keyword ads, and what they noticed inspired them to run a much bigger experiment - a $100 MM experiment.

So, on this week's #LoyaltyLoop, we're going to the Baltimore Aquarium for part two of our investigation into digital advertising. Does advertising work?

Watch The Keyword Conundrum and save yourself some money today!

Keep Watching...

How to Claw Back Your Creative Marketing Time

86% of marketing leaders report that their current workload is causing stress for their teams, according to a recent survey. (More on this survey in this week's video.)

Email Marketing Secrets from Prince Damika!

A single email written by Prince Damika generated $700,000 in revenue last year!

Transform Your Customer Experience and 2.4X Your Business' Value

What if you could increase the value of your business by 2.4X by focusing on only one of the 6 Loyalty Loop Drivers?

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CEO

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28

Orlando, FL

The trends, tactics and new strategies we unpack together will help you adapt in a multichannel environment — and adjust to any coming obstacles and surprises.

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Chicago, IL

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Orlando, FL

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